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Showing posts from February, 2021

ADvertising - Defining moments

 This week as I focused on putting together ads for my blog, I had a hard time and almost a complete reset of what I am doing. The process of putting together these ads caused me to reflect and really define what my site is all about. I thought I already had these ideas firmly cemented in my mind. But honestly, each new step in this process has opened up more ideas and more possibilities to me and the act of putting it into words almost made me want a do over! One of the reading materials this week talked about highlighting what makes you unique. I honestly had a hard time defining that uniqueness. Everyone and their grandma sews! I have thought so many times that a sewing business would never work because the time involved in quality and creativity would drive the price of the finished product too high. No one would be willing to pay me $20/hour to make them a quilt + materials....to make them anything + materials. The costs are just too high- you can buy crap on amazon way too ch...

Keywords, keywords, keywords....

 I have always felt words were important. And I have always liked "precision of language", in fact I hate it when language gets butchered. I was always tickled pink when my two year old son popped out a rather large word completely in context! So I have always loved words. The words we use are important. I had never ever considered what goes into a keyword before this week.  I have probably searched on the internet every day for many years, and still have never given it a thought. My fingers just spewing out the words of random people and things.... Keywords are also special. They can be broad, concise, vague, specific, gestalt and laser focused. So not only are the single words important, but the small combinations even more so. The words I started with this week were very broad, spot on, but broad. As the ball started to roll and I worked at it more, I came up with some good combinations that I think will really work for me. I guess one of the benefits of studying about...

It's official...I have a live website affiliate business - WHAT???

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The last few weeks have alternated between exciting and scary so often I am in a spin just thinking about it. I need some laundry to fold to calm me down... I feel liked I mucked my way through three feet deep internet mud looking for information on licenses and taxes this week. I found some great sites to help me figure out what I need to do to start my business in Connecticut. As I researched, I really saw myself wavering on my decision to start as an Affiliate business model. I can see the possibility of making a series of sewing lessons, I can see a block of the month club, I can see personalized gifts....so as I looked for the Affiliate business model, I also looked at licenses and taxes for the manufacture and market models.  I have signed up to be an affiliate with a thread company, which I am really excited about. I spent a lot of time trying to change the look of my pages, and fine tuning some things. I think I am going to continue to update and change my blog/website as I...

Making a website...scary awesome

Things just got real....wow! This week I purchased my domain name, subscribed to a hosting service, started building a website, learned how to attach a payment button (which I don't yet need). I learned I am going to need a business license and that I know nothing about shipping and taxes.   The thing is, I started to get nervous coming up with a domain name and looking through templates to find the right one for my blog. I almost wanted to fold laundry just to calm down a little. Fortunately I said a little prayer and asked God for help to clarify my own thoughts and to focus my mind on what I was trying to accomplish. I know world peace and starving children are way more important than my current problem, but I also believe in a God who loves me and cares about the things I am trying to do.  I believe that if I involve him in everything in my life, it will all be better because He is there, and it will all help me come closer to Him.  So like it always does, the pr...