Analytics

 I have gained a new appreciation for data over the past year, and I have come to understand that I get it. I get why it is important and how it can help you understand needs, plan to fulfill those needs and change what doesn't work.  I took a statistics class last semester and was so interested in the way data was used to help make correlations and associations. It was fascinating to me to perform the different tests and to see the graphs and the way the numbers worked.  I have never used Google Analytics before, but my first look at it tells me two things.  Some really really smart people understand how to use data in a way that I will never understand in this life, and how important that data can be to helping me understand what is happening for others when they interact with my website.  Since I am not sitting next to them, taking notes over their shoulder, google analytics will be taking the notes for me. I am really interested to see what comes of this. I understand it will help you know how long people stay on your site, where they go and how they interact with it. I hope that translates from computer speak to english so I will understand....stay tuned.

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